Marketing and Management, BSc (Hons), University of Portsmouth

the United Kingdom

Study options for this course

The award	How you will study	Study duration	Course start	Domestic course fees	International course fees
BSc (Hons)	Full-time, Sandwich	3 - 4 years	September	-	-

About Marketing and Management, BSc (Hons) - at University of Portsmouth

Overview

Develop the skills you need to innovate and excel in the dynamic business world on this BSc (Hons) Marketing and Management course.

Combining marketing topics with business management principles, you'll explore the synergistic relationship between marketing and management. Across your studies, you'll gain in-depth knowledge in areas such as consumer behaviour, marketing communications or branding while also studying business topics like accounting, business venturing or human resource management.

You'll also have the chance to choose from several optional modules, meaning you can tailor your course to your own personal interests. You'll graduate with enhanced skills that will prepare you to innovate and excel in a dynamic business world.

Course highlights

Build a strong foundation across the two disciplines of marketing and management, covering topics like consumer behaviour and value propositions, to organisational planning and resource management
Tailor your learning to match your interests through optional modules in your second and third years
Tackle real-world business challenges by responding to briefs from actual clients as part of your coursework
Get hands-on with professional tools and software used across the marketing industry
Boost your CV with optional certifications in key areas like Google Analytics and SEO
Connect with guest speakers and industry professionals to see how marketing strategies are applied in a range of sectors
Be taught by experienced marketers who bring insights from both academic research and commercial practice
Take part in an optional year-long placement to gain valuable industry experience and apply your learnings in the real world

Careers and opportunities

You'll graduate from this course equipped with a strong foundation in marketing and business principles. Communication skills, interpersonal skills, adaptability and problem solving are some of the skills which you'll further develop on this course.

You'll also have an understanding of business and how the marketing function fits into business, which is a skill you'll be able to apply to across a vast range of sectors once you've completed your time with us.

Graduates of this course will enjoy diverse career opportunities, including roles in corporate firms, startups, non-profits and government agencies.

Work placement year

You can boost your employability by taking an optional paid placement after the second or third year of your degree.

Students on our Marketing courses have had placements in organisations such as:

Warner Bros
Nissan
Renault
Rolls Royce
Nintendo
Panasonic
Bosch
Golf Breaks
Gamemode One Inc

Many of our students are offered graduate jobs by their placement employers.

The average salary for a 12-month paid placement is £19,800 for students in the Faculty of Business and Law. It could be more or less than this amount depending on your placement. You'll only pay a very small percentage of your tuition fee for this year.

Entry requirements

112-120 points from 3 A levels, or equivalent.

English language proficiency at a minimum of IELTS band 6.0 with no component score below 5.5.

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Marketing and Management, BSc (Hons), University of Portsmouth

Study options for this course

About Marketing and Management, BSc (Hons) - at University of Portsmouth

Entry requirements

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